Andrew Griffiths's 101 Ways to Really Satisfy Your Customers: How to Keep Your PDF

By Andrew Griffiths

ISBN-10: 1741750083

ISBN-13: 9781741750089

This e-book has a few very good principles. but it may still point out that the ebook is designed for companies who hire employees. As a one individual enterprise there have been many rules that i could not use - corresponding to telling your employees tips to technique clients, getting suggestions from employees, observing your employees whereas they're facing shoppers etc
I came across myself skipping over pages to get to the subsequent concept that used to be appropriate to my state of affairs.
If you do not hire employees you'll be a bit disenchanted during this booklet because it has many counsel you cannot use. in case you do hire employees - you'll likely love this e-book as it is easy to use all of them.

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Additional info for 101 Ways to Really Satisfy Your Customers: How to Keep Your Customers and Attract New Ones

Example text

Is it easy for customers to find the products they are looking for? Are customer service areas well sign-posted and easy to find? Is it easy to find the front door when you are coming in, and is it easy to get out? The layout of your business will have a major bearing on the overall level of customer service. I am sure that you have experienced confusion when visiting some businesses. Everything is hard—from finding the business, to entering the premises, to finding what you are looking for, right through to finding someone to pay for the purchase.

What is worse is going into a business that should be spotless, such as a restaurant, pharmacy, supermarket or bakery, only to see cockroaches and other vermin running around, food scraps on the floor, dusty shelves and dirty walls. Toilets are common areas for a lack of cleanliness. If I go to a restaurant and the toilets are filthy, I can’t help but wonder what the kitchen is like and in all likelihood I won’t go back. The same applies to the staff. If the staff look dirty, the business gives the feeling of being dirty.

If it’s too hard, customers will go elsewhere. Often this happens on a psychological level, where the business just doesn’t feel right. It may look fabulous, but it just doesn’t work. There are many professionals who specialise in identifying the correct layout for a business to ensure that it is customer-friendly, but many businesses still get it wrong. As with many customer service issues, one of the best ways to determine if your business is well laid out is to ask your customers and your staff.

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101 Ways to Really Satisfy Your Customers: How to Keep Your Customers and Attract New Ones by Andrew Griffiths

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